New research shows that patients want to manage their healthcare through a single platform and they’d prefer that platform be mobile. They also want the experience to reflect the same experience they have in other areas of their lives–dining, travel, retail, etc. Even for those who know how important a mobile engagement strategy is, with tight margins and everyone vying for the same budget dollars, it’s important to be able to show a return on investment AND value. In this session, we’ll review the key areas where a mobile platform can have a measurable impact and how it pays for itself in both the short and long term. This episode is sponsored by Gozio Health.