Name
A. Winning the Patient Battle: How Spine and Orthopedic Practices Are Staying Competitive
Date & Time
Friday, June 18, 2027, 2:20 PM - 3:00 PM
Speakers
Jennifer Schoenig, Executive Director, Long Island Spine Specialists, PC
Cheryl Zapata, Chief Development Officer, Texas Back Institute
Zayed Almadidy, MD, Neurosurgeon, Brain & Spine Institute, Advocate Lutheran General Hospital
Neil N. Patel, MD, MBA, FAAOS, President, Board Chairman and Spine Surgeon, Spine Team Texas
Description

Patients have more choices than ever for spine and orthopedic care, and practices are competing on convenience, digital experience and outcomes transparency. Leaders share strategies for standing out in a crowded market and converting patient interest into scheduled procedures.

Session Type
Panel