Name
09. The Direct-to-Employer Playbook: How Health Systems Are Landing and Scaling Employer Contracts
Date & Time
Tuesday, April 20, 2027, 11:20 AM - 12:00 PM
Speakers
Description
Direct-to-employer contracting is reshaping how health systems compete for volume outside traditional payer channels. Panelists will unpack what it takes to win employer business, from building compelling value propositions to structuring scalable, risk-appropriate agreements. Expect candid guidance on pricing, data-sharing, and account management for health systems newly entering this market.
Session Type
Panel