Name
14. Strategic Growth from a Marketing Perspective
Date & Time
Tuesday, April 29, 2025, 2:10 PM - 2:50 PM
Andrew Chang Ryan Younger Sharon Line Clary Chris Bevolo
Description

The Strategic Growth from a Marketing Perspective panel will delve into how hospital executives can leverage targeted marketing strategies to fuel sustainable growth and brand development. Topics will include utilizing data-driven marketing to attract and retain patients, building strong community relationships, and differentiating services in an increasingly competitive healthcare landscape. Panelists will also explore the integration of digital platforms, social media, and patient experience in shaping a hospital's reputation and expanding its reach. Additionally, the discussion will highlight best practices for aligning marketing efforts with organizational goals to ensure measurable and long-term success.

Location Name
Thought Leadership Stage (East Tower - Exhibit Level)
Session Type
Panel
Moderated by
Erika Spicer Mason, Custom Content Manager, Writer/Editor, Becker's Healthcare