Name
02. Redefining Medicare Advantage: Innovation, Pricing Pressures, and Maintaining a Competitive Edge
Date & Time
Tuesday, April 14, 2026, 10:30 AM - 11:10 AM
Speakers
Krista Hoglund, President, Jefferson Health Plans
Pooja Ika, Founder and Chief Executive Officer, eternalHealth
Carey Ketelsen, RHIA, CRC, President, Virtix Health
Daniel Ruiz, Senior Vice President, Health Services Operations, AltaMed Health Services Corporation
Pooja Ika, Founder and Chief Executive Officer, eternalHealth
Carey Ketelsen, RHIA, CRC, President, Virtix Health
Daniel Ruiz, Senior Vice President, Health Services Operations, AltaMed Health Services Corporation
Description
Health plan executives discuss how innovation balances rising costs and market challenges in Medicare Advantage. This panel explores plan differentiation, risk management, and product strategies for long-term success.
Location Name
Regency Ballroom D (West Tower, Ballroom Level)
Full Address
Hyatt Regency Chicago
151 E Wacker Dr
Chicago, IL 60601
United States
151 E Wacker Dr
Chicago, IL 60601
United States
Session Type
Panel
Moderated by
Laura Dyrda, Vice President, Editor in Chief, Becker's Healthcare
Moderator Email Address
jemerson@beckershealthcare.com
Fall Payer: Topic Tags
Leadership, CMS / Medicare Advantage, Digital Transformation