Name
C. Grow Patient Volume and Lower Your Budget
Date & Time
Thursday, June 11, 2026, 11:00 AM - 11:40 AM
Location Name
St. Gallen 2
Speakers
Justin Blohm, Vice President, Hospital for Special Surgery at Naples Comprehensive Health
Tyler G. Calvi, Director, Marketing, Proliance Surgeons
Fawn Esser-Lipp, Executive Director, The Surgery Center LLC
Leo T. Kroonen, Chief, Orthopaedic Surgery, Kaiser Permanente
Justin Blohm Tyler G. Calvi Fawn Esser-Lipp Leo T. Kroonen
Moderated by
Brian Zimmerman, Associate Vice President, Client Content + Strategy, Becker's Healthcare
Description

Spine, orthopedic, and ASC leaders share strategies to grow patient volume while controlling costs. This panel explores marketing innovations, operational efficiencies, and care delivery models that drive sustainable growth. Learn how successful organizations are expanding access, optimizing resources, and achieving financial balance in today’s competitive outpatient and surgical care landscape.

Session Type
Semi-Keynote Panel
Full Address
Swissotel Chicago
323 E Wacker Dr
Chicago, IL 60601
United States