| Thursday, February 20, 2025 |
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| Optimized Patient Experience by Design | 1:00 PM - 1:45 PM | | Kristen Jacobsen, Vice President, Marketing and Product Management, RevSpring | Join Session |
| Mpower Healthcare Innovation with AI | 1:45 PM - 2:30 PM | | Kyler Wilson, Account Executive, NICE
Marcus Garcia, Vice President, Healthcare, NICE | Join Session |
| Patient-Centric Care and its Impact on the Future of Healthcare Organizations | 2:30 PM - 3:00 PM | | Fariha Siddiquie, Director of Healthcare Services, The Kaleidoscope Group | Join Session |
| From Googling a Physician to Paying the Bill: How to Create a Seamless Digital Experience | 3:00 PM - 3:45 PM | | Ashish Atreja, MD, MPH, Professor of Medicine, Gastroenterology; Former CIO and Chief Digital Health Officer, UC Davis Health
Dan Liljenquist, Chief Strategy Officer, Intermountain Health
Kristin Myers, Chief Digital Officer, Northwell Health
Shweta Ponnappa, Senior Vice President and Chief Marketing and Digital Experience Officer, Providence | Join Session |
| How Digital Health and Marketing Teams are Joining Forces for the Patient | 3:45 PM - 4:30 PM | | Lori Howley, Head of Marketing and Communications, Lawrence General and Holy Family Hospitals
Susan Milford, Senior Vice President, Marketing and Communications, OSF HealthCare
Sara Saldoff, Head of Product Management and User Experience, OhioHealth
Reed Smith, MBA, Chief Consumer Officer, Ardent Health | Join Session |
| Why Marketing Leaders are Taking on Patient Experience | 3:45 PM - 4:30 PM | | Stefanie Murphy, Interim Chief Marketing Officer, Temple Health
Manny Rodriguez, Chief Marketing, Experience and Customer Officer, UCHealth
Julie Washington, Chief Marketing, Communications & Customer Experience Officer, Trinity Health | Join Session |